digital advertising scheme patentable

Summary A judge at the Federal Court of Australia has held that a digital advertising scheme is patentable. You will find the decision here:Rokt Pte Ltd v Commissioner of Patents¬†[2018] FCA 1988 Background Australian start-up Rokt Pte Ltd filed a patent application for an invention relating to a digital advertising scheme. In particular, the invention…

Read More
open innovation

Introduction At the World IP Summit in Amsterdam in October 2018 one of the buzz terms was “open innovation”. The concept is not new. But it seems that more and more global players, such as Facebook, Philips, Lego and Huawei, are effectively using the approach for their benefits. For example, Huawei has established a network…

Read More