protect-your-business-name

Congratulations, you have chosen a business name and registered it through the ASIC website. Now you have the legal rights to stop anyone else using your business name. Wrong. A business name registration through ASIC is compulsory, but it does not give you any legal rights. In fact, only a registered trade mark gives you…

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Frucor, a New Zealand beverage maker lost its 6 year battle against Coca Cola to register a colour trade mark for the colour green. Frucor is the maker of the popular V energy drink which has been sold in its signature green cans since 1997.   Court decision On Monday, 2 July 20018 Justice David…

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